Kao Corp

Brand news: John Frieda; Kurkdjian x Dior; The Body Shop, Lush & more

03-Nov-2023 By Kirsty Doolan

The latest beauty brand news you’ll want to know about.

Shiseido, Kao and Lion show solidarity with Ukraine amid intensifying conflict with Russia

22-Mar-2022 By Amanda Lim

A trio of Japanese cosmetics companies – Shiseido, Kao and Lion – have stepped up to aid relief efforts in Ukraine amid Russia’s ongoing attacks on the country.

Brand story: The recent APAC developments from the biggest names in beauty

30-Nov-2021 By Amanda Lim

We round up our most-read stories on the activities of the big-name beauty brands in the region, featuring news updates from Estée Lauder, LG Household & Health Care, Hindustan Unilever and more.

Out of this world! Kao’s space shampoo will start much needed ‘water-smart’ conversations

29-Nov-2021 By Amanda Lim

Kao Corporation is preparing to send a waterless shampoo sheet to the International Space Station in 2022, a move that is being predicted will give waterless beauty the exposure it needs to shift long-held water habits.

Virtual value: Kao expands digital tester offerings for KATE under competitiveness push

11-Aug-2021 By Amanda Lim

Japanese multinational Kao Corporation has been expanding its digital tester capabilities as part of its K25 goals to enhance the competitiveness of its cosmetics business with digital offerings.

Financial focus: Shiseido, Kao, L’Occitane and more feature in our latest beauty business and finance update

16-Jun-2021 By Amanda Lim

In this round-up of financial results, M&As and funding drives in the cosmetics industry, we highlight the first-quarter results from Shiseido, Kao Corp, L’Occitane and more.

Online opportunity: Kao aiming to strengthen ‘super prestige brand’ SENSAI in key markets

04-May-2021 By Amanda Lim

Kao Corporation is working to reinforce the online presence of its high-end beauty brand SENSAI in key markets such as Japan, China and Europe, in order to strengthen its position in the prestige skin care market.

Critical state: Kao must make ‘bold upfront investments’ in digital to secure growth of cosmetics division – CEO

23-Feb-2021 By Amanda Lim

Japanese personal care major Kao Corporation is prioritising investments in digital technology as part of its plans to radically reform its cosmetics unit which has been severely affected by the COVID-19 pandemic.

L’Oréal, Kao Corporation and flurry of beauty suppliers secure 'Triple A’ CDP rating in 2020

08-Dec-2020 By Kacey Culliney

International beauty major L’Oréal, Asia-Pacific personal care giant Kao Corporation and four industry suppliers have been awarded a triple ‘A’ status for sustainable efforts across climate change, forests and water security this year, securing six of...

Reduce and reuse: Kao launches two new eco-friendly initiatives to reduce plastic waste

14-Apr-2020 By Amanda Lim

The Kao Corporation has announced plans to accelerate expansion of its environmentally friendly Smart Holders and eliminate its use of plastic stickers on products as part of its goals to reduce plastic waste.

Global winner? Curél launches new flagship product to accelerate brand’s growth overseas

26-Mar-2020 By Amanda Lim

Derma cosmetics brand Curél is set to unveil a new flagship product in April 2020 to accelerate the brand’s growth in the domestic and global marketplace.