NPD Launch Pad: new beauty innovations

You’re Looking Well The Regime

You’re Looking Well is an ‘inside-out’ regime that combines topical skincare and ingestible supplements made in small batch sizes. The subscription-only product comprises a Day Cream, Day Pill, Night Cream, and Night Pill that claims to offer the user glowing skin, a healthier gut with more regular bowel movements, sounder sleep, better energy levels and improved cognitive function.  

The supplements feature a Live Bacteria Blend formulated by a leading dietician Sophie Medlin that has also been approved by gut microbiome expert Professor Glenn Gibson. It consists of Lactobacillus paracasei (Lpc-37), Bifidobacterium lactis (BI-04), and Bifidobacterium lactis (HN019), which the brand said “work together to provide 1) healthier skin, 2) improved gut health, 3) improved cognitive function​.” It also highlighted that the blend is encapsulated in a delayed-release capsule to ensure bacteria remains live and active when it reaches the gut.

The Day Cream features a microbiome complex that is claimed to support the skin’s ecosystem of bacteria with pre- and post-biotics that work in tandem with the probiotics in the Day Pill.