Beauty Kitchen founder Jo Chidley will present its circular retail model ‘Re’ at this year’s World Economic Forum in Davos, spotlighting why reuse should no longer be a ‘fringe science’ but a mainstream way of thinking.
Design to reuse should be prioritised as a sustainable beauty strategy because its overall positive impact far outweighs working with reduced or recyclable materials, according to European researchers.
UK retail giant Tesco has extended its partnership with TerraCycle spin-off Loop to roll out in-store dedicated fixtures offering a range of consumer goods in durable, waste-free packaging designed to be returned, industrially cleaned and reused.
The Body Shop has begun rolling out in-store refill services in Singapore where it believes the reuse and refill habit will become mainstream among beauty consumers.
A robust global recycling market is a long way off and will need favourable macro-economic changes, fast-paced industry innovation and wider engagement from all stakeholders in the supply chain, says the CEO of TerraCycle.