The Dutch/Swiss ingredients company joined forces with colour trends/design company PANTONE to launch new scent: Peach Fuzz Eau de Parfum and a scented candle.
The UK retailer The Perfume Shop stepped up the refillable movement in the fragrance category with its recent venture with L’Oréal. We spoke to Head of Marketing Karen Harris and Senior Buying Manager Miranda Savage about implementing the new system.
Independent and sustainable fine fragrance brand Floral Street has launched into the UK retailer today. CosmeticsDesign-Europe spoke to founder Michelle Feeney about the move.
We spoke to the perfumers behind Florence by mills’ first fragrance, Wildly Me, to find out more about the product development and key fragrance trends.
South Korean retail group Shinsegae International has secured exclusive distribution contracts for luxury fragrance brands Heeley and Culti Milano as it seeks to strengthen its position in the rapidly growing category.
Special Edition - Bright Beauty: Fun, Joy and Colour Across Cosmetics, Hair Care and Body Care
Beauty needs have shifted drastically since COVID-19, with consumers turning to cosmetic and personal care products for joy, fun and creativity versus to simply conform to societal standards, says a multi-sensory marketing expert.
Whilst the fragrance category has continued to show dynamism and growth in the past year, the number of new concept launches has stagnated, with growth instead coming from existing lines extensions and flanker brands, says market trends firm Circana.
The University of Lisbon is working to build a database of brain responses to individual fragrances to help industry better predict how consumers will respond to perfumes or scented beauty products.
Consumers worldwide will have very similar neural responses to fragrances, but it’s the cognitive associations of these scents that creates interesting nuances for beauty to investigate, says a leading experimental psychologist.
Consumers live in a multisensory world where perception and experiences are defined by the human senses, and the beauty industry must keep this front-of-mind during product design and development, says a leading experimental psychologist.
Fragrance continues to be a dynamic and innovative field, with transparency, nostalgia and tech-forward formulations set to gain importance in the coming years, say industry experts.
Beauty and personal care brands can innovate further with fragrances, bringing scent to the centre of a product and highlighting health and wellbeing benefits it can bring, says a Mintel analyst.
Fragrance major Firmenich has developed an AI-powered, digital tool to speed up and simplify the scent creation process for independent beauty brands and entrepreneurs, though the platform is also generating interest amongst big beauty players too, a...
A new study by Japanese cosmetics giant Shiseido has discovered that masking the scent of nonenal, an age-related malodour, can prevent skin cell damage and skin thinning.
Fragrance-flavour major Givaudan will acquire French artificial intelligence (AI) firm Myrissi to take on its cutting-edge sensory translating tech that connects smell, colour and emotions, enabling innovative storytelling and fresh consumer engagement...
Specialty chemicals major Croda International is set to acquire Spanish fragrance and flavour firm Iberchem in a multi-million-euro deal that creates a full-service offering for beauty and personal care manufacturers.
The ongoing global COVID-19 pandemic has heightened appreciation for fragrances and consumers are now seeking out scents that reinforce positive wellbeing and a sense of good hygiene, finds research from Firmenich.
The ongoing COVID-19 pandemic has thrust hand care into the spotlight and beauty brands ought to focus product development on multi-hybrids with aromas and active ingredients that protect and inspire wellness, says WGSN.
Fragrance consumers in Europe are looking for ‘fresh’ scents in their perfumes but manufacturers should go one step further; offering escapism and multi-functionality amid COVID-19 disruptions, says Mintel.
The year 2020 has been acutely shaped by health, political and environmental uncertainty, and fragrance manufacturers and brands must consider this on an emotional level when working to connect with consumers, says a fragrance marketing expert.
A team of scientists has developed an electronic ‘tongue’ device that can assess and classify perfume aroma components, presenting a practical, cost-effective and green alternative for industry analysis.